Marketing Resources

Duration

This programme is run over 3 days.

Delivery Method

Training times can be arranged according to your date and times requirements, delivered virtually or on-site at your premises by one of our professional facilitators.

Who Should Attend

This programme is intended for candidates in the Marketing Environment. The aim is to equip them with skills and knowledge required to be able to meet marketing objectives with available resources.

Who Should Attend

Learners should be competent in Mathematical Literacy and Communication at NQF level 3 or equivalent.

Unit Standards

Identify expertise and resources NQF Level 4 (3 credits)
(252195)

Learning outcomes:

• Determine criteria for expertise and resources
• Establish and record expertise and resources
• Report on expertise and resources

Identify and use marketing resources to meet objectives NQF Level 4 (4 credits)
(252197)

Learning outcomes:

• Demonstrate an understanding of marketing objectives and resources
• Identify and assess the marketing resources required for a marketing activity
• Use marketing resources in meeting objectives
• Account for marketing resources

Apply marketing teamwork strategies NQF Level 4 (4 credits)
(252201)

Learning outcomes:

• Identify the structure and purpose of a team
• Describe effective groups and identify group stages
• Describe and apply the roles and responsibilities required to work in a team
• Identify factors that affect a team in the workplace
• Respect personal, ethical, religious and cultural differences to enhance
  interaction between members
• Review the effectiveness of the team and own participation in the team

Meet marketing performance standards NQF Level 4 (4 credits)
(252194)

Learning outcomes:

• Marketing objectives are established
• Demonstrate an understanding of marketing performance standards
• Follow instructions to meet standards
• Report on marketing objectives progress